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WED · AUG 19 · 12:00 PM – 6:00 PM

Milwaukee Show

Baird Center· 400 W Wisconsin Ave

Discover rare gems and fossils at America's largest mineral show under one roof.

Part I

The details

About this event

The Milwaukee Show is set to be a gem lover's paradise, expanding to become the largest of its kind in the U.S. This event offers a unique chance to see, touch, and buy everything from meteorites to exquisite jewelry, all under one roof. It's a must-visit for collectors and curious minds alike.

With over 206,000 square feet of exhibits, attendees can explore a vast array of treasures, including fossils, crystals, and investment-grade minerals. The show is a bustling marketplace where you can meet geologists, miners, and artisans who share their stories and expertise.

For a smooth experience, plan your parking in advance to avoid high costs at the venue. With so much to see and discover, the Milwaukee Show promises a memorable experience for anyone fascinated by the natural world.

From the organizer

The 2025 show debuted immediately following Milwaukee's thousand-year flood that shut down the Wisconsin State Fair, flooded Milwaukee International Airport's runways, overflowed four rivers and flooded homes with water up to 3 feet high. Yet 7,500 determined attendees from 39 states came to the debut show and despite the weather-withered attendance, many of our vendors still had a good show. Here is what four of them said:​ ​The 2025 inaugural Milwaukee Show was a great success for us!  Many new customers in a beautiful venue. The growth potential here is off the charts!  Marc from Monarch Mineral​ Overall the show was good! I think it will be an awesome show in years to come. Thanks so much for all your hard work! Laura from Heart of the Mountain​ I had a good show and did very well. Joe from Pangaea Industries​ Thanks for all your hard work. Cheers to the 2026 Milwaukee Show and bringing in more “cheese” for all of us! 😁 Tammie & Scott, Maya Canyon Jewelry​ Looking ahead, the elegant 2026 Milwaukee Show will double in size to (206,000 sqft) and is now America's largest mineral & gem show under one roof.
Shorewood Business Improvement District

Getting in

  • Tickets
  • Drop in anytime — no commitment needed

Pricing details

Vendor booths range from $800 to $1,500.

Pro tips

  • Driving / parking

    Avoid parking at the Baird Center as it costs over $20. Instead, reserve a spot in advance at one of the nearby lots for $6 or $8 using InterState Parking Milwaukee. There are six lots within one block of the venue.

What's It Actually Like?

Energy3/5
ZenMosh Pit
Artsy
Maker
Loud

Who'll Be There

A diverse crowd of enthusiasts and collectors, ranging from casual hobbyists to serious investors. Families and individuals interested in educational experiences. Vendors and artisans showcasing their work, likely including a mix of ages and backgrounds.

How the Room Feels

Standing roomUnpredictable volumeLow light

What You'll Leave With

A memory

Who It's For

Social style:
Group of 6+
Energy needed:
Sit back and receive

Part II · The feel

How it feels

The details organizers don't always put in the description — pulled from the room, the crowd, and what people remember afterward.

The room

Dim room. Dress for mood, not for reading a program.

Standing roomUnpredictable volumeLow light

The crowd

Shines with 6+. Bring the crew.

You'll leave with

A memory

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